Investing based on facts, not emotions
While your feelings about money play a prominent role in determining the strategy that is right for you, we do not think anyone’s emotions–including our own–should have a role in making everyday decisions about your investments. That is why we do not act on stock tips, guess where the Dow will be in six months or try to predict the direction of interest rates. Your money is too valuable to be managed on the basis of hunches or “sure fire” bets.
Everything we do in your portfolio is based on using decades of academic research to identify an optimal mix of assets and make investment shifts accordingly. Relying on science, rather than emotions and predictions, has paid off for our clients time and again.
The facts will tell you…
the most important building block is the choice of assets,
Portfolios are only as strong as the investments they contain. We favor using a globally diversified portfolio of mutual funds and a few specialized securities, to help our clients achieve financial success.
Merriman has access to thousands of mutual funds and securities and a research team to sift through those choices for you. We owe allegiance only to our clients, and that independence allows us to choose what we regard as the highest quality investments available for your portfolio.
controlling risk is key,
Over the years, we have found that unexpected risk is the number one reason investors abandon their strategies and fail to achieve their goals. That is why so much of what we do focuses on reducing risk in your portfolio.
There is another reason, too. Lowering risk can, in fact, increase your returns. Reducing the up-and-down movements in the value of your investments creates more stable returns. Typically this produces better results than investment programs whose returns are more erratic. What’s good for your peace of mind can also be right for your pocketbook.
This does not mean we think everyone should own low-risk investments: far from it. We also have strategies for middle-of-the-road and more adventurous investors. Every one of our strategies follow the same theme: “doing all we can to achieve the results you want at the lowest possible level of risk.” This makes it easy for you to stay with the program long enough to experience success.
and a long-term approach is important.
Because it reduces risk and increases the likelihood of success, we encourage our clients to adopt a long-term view of investing. Returns can vary widely in the short run, even with investments that have traditionally been considered conservative and secure. Owning investments for a longer period of time, especially five years or more, reduces the impact of year-to-year fluctuations. Long-term investing creates a smoother investment journey, making your financial road easier and more secure.